Just a thought: Break up Candy

You know how it sucks when someone dumps you over an email or a text message? Here’s something an idea that’s a little more quirky and bittersweet. The idea came from a designer named Kathy Mueller for her graduate school project. It won me over in terms of packaging design and concept. While it may not be the traditional way to tell someone that it’s not working out for you, at least you’ll be leaving them with a tasty parting gift.

breakup-candy-01That’s how The Breakup Candy works in theory. Just give that soon to be ex of yours this bar of candy with a break up message on the back which is a bit funny in a way. What do you think? Is this less cruel? breakup-candy-02 breakup-candy-03

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